Google Maps scraper cost per lead: what you really pay
Google Maps scrapers come with three kinds of price: per record, per month, or once. The per-record price looks tiny, so it is easy to ignore how fast it adds up. Here is a simple way to compare them. Prices are from the providers' public pricing pages, checked November 2026.
Pay per record
Outscraper's Google Maps scraper is a good example. The first 500 businesses are free. From 501 to 100,000 it costs $3 per 1,000 records, and above 100,000 it costs $1 per 1,000. That is cheap for small jobs:
- 5,000 leads: about $14
- 20,000 leads: about $59
- 100,000 leads: about $299
(Calculation: records after the first 500, divided by 1,000, times $3.)
What is not in that number
- Phone line type. Outscraper's scraper page doesn't list it. Its separate Phone Number Lookup is $5 per 1,000 phones (first 25 free).
- Repeat work. A new niche or a new city is a new scrape, so you pay again.
- Duplicates and bad matches. You pay for records you will throw away.
Pay once
EverScrape costs $400 once, or $550 in total over 9 monthly payments. It has no per-lead fee, because the scraping and the number checks run on your own computer. With the Outscraper prices above, $400 equals about 200,000 records. If you collect fewer leads than that in total, pay-per-record is cheaper for scraping alone. If you collect more, or keep collecting every month, the one-time license wins.
A quick way to decide
- How many leads will you collect in the next 12 months, in total?
- A few tens of thousands in total and no need for phone line types: a pay-per-record service is fine.
- Around or above about 200,000, or you want mobile numbers sorted out in the same tool: look at a one-time license.
You can test EverScrape with 1,000 free leads first. See also the full comparison.